DIGITAL ADVERTISING
Boosting your brand’s agenda through precisely targeted digital advertisements
Give your brand the exposure and lead-generating traffic it needs to reach the clouds.
Cloud9 specialists have the necessary skills and expertise to run viral, sales-centric campaigns, hit KPIs on target, and help your brand succeed on digital platforms.
We run digital ads on social media platforms (Facebook, Instagram, LinkedIn), Google, and mobile ads.
“Digital ads replace organic growth until the organic can catch up”
– Nver Kasis, CEO, Cloud9
SOCIAL MEDIA
ADS
What are Social Media Ads?
Social media ads seamlessly appear in a user’s social media feed and attract the attention of new users who are in your target audience.
Whether you want to get more sales, build your brand awareness, or other traffic, social media ads can do the trick!
Why you need them
With carefully crafted ads, you can entertain users’ minds and keep them thinking about your brand constantly. It will, in turn, increase interest and loyalty towards your products or services.
How we do it
At Cloud9, we treat social media advertising as an effective tool for finding new customers and serving your products to them in a way that enhances their scrolling time on social media. Who wants to see ads that disturb them? That’s right – nobody.
See our process of delivering fantastic social media ads.
Steps:
- Identify goals
- Determine target audience
- Create content and advertising materials
- Plan and budget
- Running and tracking
PAY PER CLICK
ADS
What are PPC Ads?
When searching a question on Google, you’ll run into advertisements placed above organically ranked answers. Essentially, Google Ads, also known as PPC (Pay-Per-Click) Ads, enable you to pay for ranking high instead of getting there organically.
Our digital advertising team loves running & tracking PPC Ads, and we have a special soft spot for our clients with SaaS products.
Why you need them
Ranking high on Google can take a long time. Google Ads can help increase the traffic to your website and generate sales. Whether you just need a boost or haven’t ranked high yet, these ads will come in handy.
75% of people won’t look past the first page on Google. Showing up first can open lots of doors for your brand.
How we do it
Cloud9’s digital marketing specialists have a special talent for setting up sales-centric Google ads that drive results and attract engagement. Let us show you our way.
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“Stopping advertising to save money is like stopping your watch to save time”
– Henry Ford
CONVERSION RATE OPTIMIZATION (CRO)
What is CRO?
Whether your goal is to sell more products on your e-commerce website, prompt people to download white paper PDFs, refer a friend, or something else, CRO can help your brand increase your conversion rate.
Conversion Rate Optimization (CRO) is the combination of all the efforts you take to increase your conversion percentage. This includes anything from asking fewer questions in lead-gen forms all the way to writing CTAs in the middle of your visuals.
Why you need it
Who needs a great website with great products and lots of traffic but no sales? Your whole brand is essentially working towards more conversions, and if we simply need to tweak the color of a button, it’s more than worth it.
How we do it
As a result-oriented digital marketing agency, Cloud9 aims to optimize your marketing efforts to best achieve your goals.
Steps:
1. Google Analytics Audit
First things first, we have to figure out how everything is working with a Google Analytics audit.
2. Data Analysis
Once we gather all the data we need from Google Analytics, we work on turning that data into useful information that we can interpret.
This way, we will understand the behavior of your customers on your website, what pages they most often leave from, what they might not like, and much more.
3. User Research
Here, we dive deeper into the minds of customers and analyze the things they like and the things they don’t.
If an awful lot of people are clicking on one specific button, we try to understand the “why,” to be able to mimic that in other situations. If a button is not performing well, we’ll understand why and modify it accordingly.
4. Tracking
In order to keep track of all the relevant actions and processes, we set up and configure your Google Analytics account to the tee.
5. UX Design
Once we figure out the problems and areas of improvement, our UI / UX design specialists get to work and create better processes to improve your conversions.
6. Testing
Last but not least, we test out the changes, constantly monitoring results and looking for more areas of improvement.